Better known to most as Jamie, I have over 15 years of online and digital experience in hospitality & lifestyle, retail and fashion.

In a diverse career, spanning two continents and multiple web related projects, I launched my own creative studio, Dazze, in 2019 that specialises in branding, design & eCommerce.

Visit Dazze.


eCommerce Manager
04.2005 — 12.2007
In late 2005, I helped Triads win the ‘Maxim Style Awards’ at the e-Commerce Awards, sponsored by DTI One North East and BT, and also ‘Best Sales and Marketing Online’.

eCommerce Manager
03.2008 — 10.2010
I was part of the team that helped establish oki-ni as one of the benchmark online retailers of its time for menswear.

eCommerce Manager
11.2010 — 04.2014
I was a key stakeholder that contributed to a yearly turnover of roughly £6,500,000, attracting over 4,500,000 visits with an average order value of £400.

Uniform Wares
Digital Manager
05.2014 — 06.2015
I helped increase the total revenue by 18%, reaching a yearly turnover of over £2,000,000.

05.2005 — 02.2019
Freelance web designer, developer, digital marketer and consultant.

CEO and Founder
02.2019 — Present
A new beginning! Branding, design & eCommerce.

Website by Dazze.
Email me directly [email protected].